Case study
Casting Arabia
A talent platform, redesigned
Platform redesign and social content for the region’s casting marketplace.
- Client
- Casting Arabia
- Industry
- Entertainment
- Services
- Websites, Content Engine
- Year
- 2025
The challenge
Casting Arabia connects talent with productions across the region, and the old platform made that harder than it should have been. A marketplace only works when both sides move fast.
The approach
We redesigned the platform experience with Arabic-first layouts, clearer talent discovery and profiles that sell the person. Alongside it, we run the social content that keeps the marketplace visible.
The work
Next project
Xperts 4
